ab 77's Privacy Policy
At ab 77, your personal information is very important to us. This policy describes how your information is collected, how it is used, and how it is kept secure.
Introduction and Scope
ab 77 (referred to hereinafter as "we", "our", or "the platform") is committed to protecting the privacy of its users. This Privacy Policy ("Policy") applies to ab 77's website, mobile app, and all related services.
This policy is primarily intended for users in Bangladesh. By using ab 77's services, you are considered to have agreed to the terms of this policy. To learn more about the general terms of service of the platform, please read our Terms and Conditions.
This Privacy Policy may be updated at any time. For significant changes, we will notify you by email or via a site notice. The updated version of the policy will be published on this page.
If you have any questions while reading this document, you can contact the ab 77 support team. Support is available seven days a week, twenty-four hours a day via live chat and email.
What Information Is Collected
1.1 Information Provided at Registration
When you create an account at ab 77, the following information is collected:
- Full name and date of birth (for age verification — the minimum age to use the service is 21+)
- Email address and mobile number
- National ID or passport number (when identity verification is required)
- Password (stored in encrypted form — never visible in plain text)
1.2 Transaction-Related Information
When making deposits and withdrawals, ab 77 records the following information:
- Payment method name (bKash, Nagad, Rocket, Upay)
- Mobile money account number (partially masked)
- Transaction amount, date, and time
- Transaction identification number (Transaction ID)
1.3 Automatically Collected Information
Some information is collected automatically when you visit the site:
- IP address and device type
- Browser name and version
- Time spent on the site, pages visited, and click data
- Cookies and session data
Purpose of Information Use
Collected information is used only for specific purposes. ab 77 never uses user information in an unrelated manner.
2.1 Service Delivery and Account Management
Verifying accounts and ensuring secure login
Processing deposits, withdrawals, and other financial transactions
Providing bonuses, rewards, and VIP benefits
Providing customer support via live chat and email
2.2 Security and Fraud Prevention
Detecting and preventing unauthorised access to accounts
Monitoring to prevent financial fraud and money laundering
Detecting multiple accounts or unusual activity
2.3 Service Improvement and Personalisation
Displaying games and offers according to user preferences
Analysing site performance to improve the experience
Sending relevant promotional information (only for users who have given consent)
Information Sharing and Third Parties
ab 77 never sells or rents your personal information to third parties for commercial purposes. However, in limited cases, information may be shared with specific third parties.
3.1 Service Provider Partners
Payment processors (such as bKash, Nagad, Rocket, and Upay) receive limited information as needed to complete transactions. These organisations are governed by their own privacy policies, and their agreements with ab 77 include data protection terms.
3.2 Technology Service Providers
Game studios and software providers (such as Pragmatic Play, Evolution, JILI, PG Soft, and others) receive limited technical data necessary to ensure the gaming experience. This data does not include personal identity information.
3.3 Legal Obligations
ab 77 is legally required to provide information in accordance with valid orders from a competent court or government authority. In such cases, only the minimum necessary information is provided.
Before sharing any information with third parties, data is anonymised as far as possible so that personal identity cannot be determined.
Our Measures for Data Protection
ab 77 applies industry-standard technical and operational measures to protect user information.
4.1 Technical Safeguards
- All data transfers are secured through SSL/TLS encryption
- Stored data is protected with AES-256 grade encryption
- Passwords are never stored in plain text — only hashed versions are retained
- Regular security audits and vulnerability assessments are conducted
- Firewalls and intrusion detection systems are active at all times
4.2 Administrative Safeguards
- Staff are permitted access only to the information they need (principle of least privilege)
- Regular staff training on data protection
- A complete log of data access is recorded
If a data breach occurs, ab 77 will notify affected users as quickly as possible and take immediate steps to minimise harm.
Cookies and Tracking Technologies
The ab 77 site uses various types of cookies that help improve site functionality and the user experience.
5.1 Types of Cookies
- Essential Cookies: Required to maintain login sessions and ensure security. These cannot be disabled.
- Functional Cookies: Used to remember your preferences (language, theme).
- Analytical Cookies: Used to analyse patterns of site usage. Data is fully anonymised.
5.2 Cookie Controls
You can accept or reject cookies at any time through your browser settings. However, disabling essential cookies may prevent some important site features from working.
Data Retention Period
ab 77 does not retain user information beyond what is necessary. The retention period depends on the type of service and legal obligations.
6.1 Active Accounts
All relevant information is retained for as long as your account remains active. Transaction records are always visible in the account dashboard.
6.2 After Account Closure
After an account is closed or deactivated, financial transaction records are kept for a specified period as required by law. After this period, data is securely deleted or permanently anonymised.
6.3 Marketing Data
If you opt out of marketing communications, your contact information will be removed from marketing lists immediately.
User Rights
Every user registered at ab 77 has certain specific rights regarding their personal information.
7.1 Right to Access Information
You can view your stored personal information at any time by logging into your account. You may also contact the support team for more detailed information.
7.2 Right to Correct Information
If there is any error in your name, email, or mobile number, you can request a correction through account settings or via support.
7.3 Request to Delete Information
You can request deletion of your account and associated data. However, some information must be retained for a specified period due to legal obligations.
7.4 Right to Opt Out of Marketing Communications
You can stop promotional communications by clicking the "Unsubscribe" link at the bottom of any marketing email, or by contacting the support team directly.
To exercise any of your rights, notify the ab 77 support team by email or live chat. Identity verification may be required to process the request.
Responsible Gaming and Data Use
ab 77 analyses user behaviour data to identify problematic gambling patterns and provide necessary support. This use of data is not for any commercial purpose, but for the protection of users. You can learn more by reading the Responsible Gaming Guidelines.
When tools such as spending limits, self-exclusion, and cooling-off breaks are used, ab 77 gives those choices the highest priority and restricts the service accordingly.
Identity document information is used where necessary to strictly enforce the minimum age for using the service. Accounts of users found to be under 21 are permanently closed after verification.
Policy Changes and Contact
ab 77 reserves the right to amend this Privacy Policy at any time. If significant changes are made to the policy, a notice will be sent to the registered email address and clearly communicated on the site.
9.1 Effective Date of Policy
This policy is effective from the date it is published on this page. Continued use of the site after any changes will be considered acceptance of the updated policy.
9.2 Contact Us
For any privacy-related questions or complaints, please get in touch using any of the following methods:
- Live Chat: Available 24/7, in both Bengali and English
- Email: [email protected]
For general questions about ab 77, visit the Frequently Asked Questions (FAQ) section, where answers to common questions about accounts, payments, and services are provided.
ab 77 will never ask for your password, OTP, or full card number via email or chat. If you receive such a request, notify the support team immediately.